Unlocking Creativity for Business Growth & Productivity, Mike Roberto

Wednesday, 13th March 2024, 9:00 AM

Kilkea Castle, Kilkea Demesne, Castledermot, Co. Kildare, R14 XE97


Business growth and productivity comes from constant innovation yet in many organisations’ creative individuals face stubborn resistance to new ideas.

This Masterclass will explore how leaders can encourage and discover innovative ideas and clear the path for curious and creative employees within their organisation.

Join Professor Mike Roberto for a dynamic blend of case studies, simulations, and hands-on exercises to enhance your skills in fostering creativity and innovation.

Join this masterclass and learn to:

  • Recognize the six organisational mind-sets that stifle creativity in many organisations.
  • Understand the key elements of a distinctive and original competitive strategy.
  • Learn how and why managers often fall victim to “herd behaviour”
  • How to engage in effective testing, experimentation, and prototyping of new ideas.
  • Discover the keys to effective brainstorming and collaboration

Mike Roberto

Bryant University

Michael Roberto, Trustee Professor of Management at Bryant University, previously served on the faculty at Harvard Business School for six years. He authored three books, including "Unlocking Creativity" (2019), and created popular lecture series for The Great Courses. In 2017, he was ranked #25 among the world's best-selling case study authors.

Professor Roberto has received awards for his research, including the MITX Interactive Award in 2011. He's a 12-time recipient of the Outstanding MBA Teaching Award at Bryant and a two-time winner of Harvard’s Allyn Young Prize for Teaching. His teaching and consulting span various prominent organizations, and he serves on the Board of Trustees at The Montrose School.

Education-wise, Professor Roberto holds an A.B. with honors from Harvard College (1991), an M.B.A. from Harvard Business School (1995), and a doctorate from Harvard Business School (2000).

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Kilkea Castle, Kilkea Demesne, Castledermot, Co. Kildare, R14 XE97